West Yorkshire-based vaping brand Doozy Vape Co has forged partnerships with distributors based in the USA, South America and Russia.
The move is part of the company’s strategy to meet demand from overseas customers which it has seen on social media.
With 25% of its export activity currently in Europe, 60% in North and South America, and 15% in the rest of the world, Doozy Vape Co plans to expand its global footprint. It is hoped that these new distributor contracts will increase turnover by up to 300% in the next 12 months, and will overtake the company’s UK sales.
Imran Ismail, founder & CEO of Doozy Vape Co, said: “The new partnerships are a fantastic achievement for our business and a testament to our marketing efforts as well as the hard work of our passionate team. The requests for flavours in the three territories was overwhelming and, therefore, we had to work swiftly to ensure we met market demands. We hope that our commitment to maintaining excellent product quality will support our aim to expand our exports further; all of our products are lab tested and conform to all medical requirements, including third party testing.
“The next steps for Doozy Vape Co over the next few months is to finalise the development of a new range of flavours that we are producing for a company overseas. We also have a huge focus on the FMCG sector and are working to build our brand recognition to achieve our goal of being stocked in the majority of FMCG stores and chains in the UK.”
The brand will continue to target new territories.